Strategic sectors

Commerce plays a fundamental role as an economic activity, guaranteeing the sustainability of cities, not only by supplying the population, but also with a leisure aspect, attracting people and energizing places, contributing to the security of these areas of the city, and increasing the competitiveness of these zones.

Commerce has a catalytic effect in boosting the transformation of the city's economic, social and cultural life. It also plays an important role in the organization and qualification of urban space, where it can and should contribute decisively to the revitalization processes of some areas of the city.

But commercial activity today faces new challenges, arising from factors such as increased competition, a changing consumer profile or the need to adapt to modernization processes and technologies.

Lisbon is a city with several consolidated commercial areas.